Does anyone else find it kind of heartbreaking that the epilogue of Harry Potter takes place in 3 years? As of September 2016, we’ll have passed the entire timeline of Harry Potter…
I’m quite pleased with this.
Rapping this out loud in my empty classroom like swag.
WALK INTO THE CLUB LIKE WADDUP I AM A BIG SCOT
I’M SO PUMPED ABOUT SOME VISION THAT THE WITCHES GOT
I WILL BE THANE, SO SAYS THE PROPHECY
THAT PEOPLE LIKE “DAMN, MACBETH DESERVES GLORY”
The new Guinness ad will hit you right in the feels.
From Business Insider:
Beer commercials are generally pretty juvenile.
But a poignant new ad from Guinness flips the switch by presenting a group of athletic, beer-drinking men who are defined as much by their kindness as their physical strength.
What’s exceptional about the ad is how it presents the characters’ sensitivity hand-in-hand with their physical strength and love for contact sports, implying that a Guinness drinker can love his friends as much as he loves his favorite beer and his favorite sport.
By doing so, Guinness distinguishes itself from its competitors by aligning its product with a brand of masculinity that has long been absent from beer advertising.
It’s still an appeal to masculinity in its way, but to a different type than we’re normally accustomed to. Not buffoonery, sexism and licentiousness, but respect and loyalty. Guinness is having none of your frat parties and dorm ragers. This is now an honorable gentleman’s beer. Let Miller, Budweiser and Coors serve the uncouth vagabonds who just want to get drunk and get laid.
Would another beer make these sacrifices for its friends? I bet you they wouldn’t. Coors Light certainly wouldn’t—it’s too busy tapping the Rockies. Budweiser? Too busy being the self-appointed “King of Beers.” Miller? Too busy living the High Life.
Guinness, however, is never too busy for friends. And more importantly, never leaves one behind.
Well played Guinness. +1 marketing.